You can do a lot with social media, including:

• Establish a Facebook profile
• Maintain Facebook with the latest news
• Establish  blog with the company branding
• Update blog with on a regular basis
• Establish LinkedIn profile
• Create a Twitter account
• Post to Twitter, follow others on Twitter

You can make the most of your social media efforts by identifying the types of people/companies that you want us to focus on.

In addition, you can:

– Promote social media among employees;  invite them to Like/Follow on your business on Facebook
– Ask employees’ family and friends to Like/Follow
– Invite customers to follow your business on Facebook
– Ask employees to establish and update Linked In profiles so they link to your business

Social media opportunities for your web marketing strategy:

Social Oomph
Objective Marketing
Buddy Media
Virtue
Ripple6
SpredFast
TubeMogul
CoTweet
HootSuite
Radian6
KickApps
SocialToo
Ping.fm
Social Mention
FriendFeed
Filtrbox
Popular Media
Social Meter
uberVU
Trendpedia