Business executives need to go out of their way to be wise and not foolish with the choices they make regarding online marketing.
Our new feature, “39 Mind-Boggling Online Marketing Mistakes that Companies Make,” captures a full range of mistakes and horrible assumptions that get companies into trouble.
Miscalculations can hurt when wisdom is overlooked when tackling an SEO project.
They can easily be avoided if businesses get some sound advice about paid search, e-mail marketing, SEO, link building, social media and more.
What kind of decisions have you encountered? Are they bizarre? Do they defy logic?
I’d love to hear what you’ve come across.