The biggest problem with SEO and content creation is that some marketers focus on very few variables when choosing keywords for that blog post or…
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Need Website Leads? Make a How-To Guide
You’re going to get a lot of online marketing ideas from me and others. Here’s my No. 1 tip that can work for just about…
Tips for Your Google Ads Pay Per Click (PPC) Strategy
On the surface, pay-per-click (PPC) with Google seems easy enough. Pick some keywords, write some ads and watch the website traffic arrive. Unfortunately, something can…
SEO and PPC Keywords: Sorting Out Broad, Phrase and Exact Match Types
If you’re going to play in the world of SEO and PPC, you need to understand the differences between broad, phrase and exact keywords. The…
Email Marketing Campaign Online Marketing Checklist
For all of our complaints about email, it still works. Sure, I get way too many and it’s a bother to keep unsubscribing from what…