You have to wonder about those Content Management Systems.
In Aisle #8 of my series, "SEO Is NOT a candy Store" I look at major issues you can encounter with a CMS.
CMS technology can be a delight to any web site developer. And why not? It sure makes it easier to start and manage a website. But how likely is it that creating and a website is the only objective as a business tries to market on the Internet? Several other factors should not be neglected. A key one is search engine optimization.
People implement a CMS and they are hurt by their own ignorance. You might think a CMS will help you rank with search engines (it can), but in reality they can actually hurt you. If you don’t want a CMS to work against you, learn what you’re going to play went before you get too involved.
For example search engines may not be able to find all of your pages because of the way that the CMS works. … Read more